PUBLICATION STRATEGY
& PLANNING
WINTER SCHOOL

Conference Date: 28-30 Jan 2009
Conference Ref: A1-4309
Fee: £1890 + VAT
Venue: The Rembrandt Hotel, London

Good publication strategies and intelligent planning can maximize the benefits from publications, avoid missing important communications opportunities and increase the return on investment for clinical trials. On the other hand, lack of a strategy and poor planning can lead to delays and tension between investigators/opinion leaders and research sponsors and even damage the reputation of your company. Developing and delivering effective publication strategies and plans requires in-depth knowledge about how journals and conferences operate, keeping abreast of a wide range of rapidly moving guidelines and mastering a number of ‘people skills’. This course will explain the roles of publication policies, strategies and plans. 

Participants will learn how to convert strategies into effective plans, gain knowledge about journals and meetings and increase their understanding about the latest rules and regulations governing publications. In practical sessions, participants will be able to apply this knowledge to create realistic timetables. They will also gain valuable insights from journal editors and other publications professionals.